Starting your day at the end of the rainbow
Serve up the magically delicious lucky stuff: hearts, stars and horseshoes, clovers and blue moons, unicorns, rainbows and tasty red balloons — plus crunchy, gluten-free oats. Cereal this delicious must be magic.
Magical facts about Lucky Charms
The original charm
Lucky lucked out
Charms & Powers
The History of Lucky Charms
See how one of America's favorite cereals has evolved over the years.